Tech Stack List

There are so many platforms out there. How do you choose?

Do you rent it (use someone else’s) or buy it (build your own custom software)?

For me… the answer is always the same … it depends!

But I can say that there are plenty to choose from that will do 90% of what you’re looking to accomplish.

Just make sure you keep the end user/client in mind, and list out all of your “must-have” features before moving forward.

Website Builders

 

Platforms

Benefits: Mobile friendly, Faster to implement, Reduced up front investment

  • Wordpress

    • integrates with most software, free usage, requires some technical ability

  • Webflow

    • great for designers who want more customization options

  • SquareSpace

    • great for do-it-yourselfers that want to get up to speed in a hurry

Ads & Marketing

 

Platforms

  • ScaleThat.io

    • Scale Ads just like other professional media buyers you probably already know

Landing Page & Funnel Builders

 

Landing page builders

  • Instapage

    • Pages that are optimized for conversion based on user experience models

    • Focuses on larger enterprise usage

  • Leadpages

    • Similar basic features to instapage with less cost

  • Carrd

    • Unique builder that takes a little learning but simple to use once you’re up to speed

  • ConvertKit

    • Full featured email service provider that also has custom input forms and landing pages. If you need more than a pre-built page and want to start tracking customer interactions this is a great choice.

  • Unbounce

    • Easy drag and drop builder with A/B testing

Sales Funnel Builders

  • Clickfunnels

  • Kajabi

  • Optimize Press

  • Leadpages

stand out.

Your tech story can make all the difference.

Customer Relationship Management (CRM)

 

Platforms

Benefits: Better customer service, Increased sales, improved retention, detailed analytics, higher efficiency on processes, centralized data, communication management across departments, Automated sales reporting, Better forecasting, streamlined communication

  • ActiveCampaign

  • ConvertKit

  • Mailchimp

  • Built ins - via SquareSpace

  • Hubspot

Content Management System (CMS)

  • Most CRM's and website builders have taken on being both. If you're going to have a landing page, you're going to need content to store and manage on that same platform.

Learning Management Systems (LMS)

 

Platforms

Benefits: Consistency of learning, Better tracking and reporting, Engaging content, Gamification

  • Thinkific

  • Kajabi

  • Docebo

  • Google Classroom

  • Canvas

  • Talent LMS

  • Custom - If you’re in need, fill out the contact form.

Additional Tools We Like

 

Chat

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

  • Facebook Messenger

  • Intercom (for SaaS)

  • ManyChat


Streaming & Screenshare

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

  • Loom for teaching from your screen

  • Zoom for webinars (obvious leader in the space given the past 2 years changes)

  • StreamYard for live streaming

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